Casinos.co.uk: Casino News Archive
Tuesday 10th May 2005
VC Casino.com’s new ad campaign hits London’s buses & tubes
From the ‘top deck’ of London buses, VC Casino.com sends a little message of congratulations past the ‘house of cards’ to Britain’s PM. According to Victor Chandler International, the company behind VC Casino.com, Labour governments are just like buses, you don’t get one for ages then 3 come along at once!
Londoners who are tired of the endless election headache are to be offered the chance to relax and play with VC Casino.com’s Rowland Rivron (French And Saunders, The Comic Strip Presents...), as the innovative ad campaign hits London.
The £250,000 spend will be targeted at an ABC1London commuter audience kicking off from 9 May on over 800 of London’s Red buses across central London and the suburbs. It will be hard to miss VC Casino.com en route to Westminster, Walthamstow, Wandsworth, Wapping and Watford.
To coincide with the Bus & Tube campaign from 9 May a promotional bar campaign across 400 trendy London Bars will invite punters to play VC Casino.com for fun through 1600 posters, stickers & 250,000 bar mats for the chance to win a free bar and VC Casino.com croupier at the bar of their choice.
VC Casino.com will target a mixture of London bars including: O Bar, Freedom, Sound Republic, Boardwalk, Bar Logic, Corks, Theodore Bullfrog, Daly's, Walkabouts, The Mortimer, Jongleurs, Kazbar Clapham, Islington Tup, The Medicine Bar etc. The final prize draw will take place on Monday 6 June.
Source:OnlineCasinoNews
| Discuss this story in the Gambling.co.uk Forums. Last five forum Posts: |
|
|
|
|
|
|
|
|
|
