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Friday 4th August 2006
Virgin Games is to team up with sister company Virgin Atlantic in a poker promotional partnership.
The agreement will see all flights to Las Vegas during the 2006 World Series of Poker taking part in the promotion, which will offer themed Virgin Poker branded goodies and Virgin Poker accounts.
All passengers on Virgin Atlantic flights to Las Vegas from London’s Gatwick airport are eligible to pick-up an exclusive Las Vegas survival guide and Virgin Poker merchandise. Virgin Poker sick-bags - carrying the slogan ‘We don’t want you to chuck in your hands’ - will also be present on all flights.
Each Virgin Poker ‘Vegas Survival Guide’ will offer passengers all the goodies possibly needed to survive in Vegas during the World Series, including poker tips, hand rankings and a detailed map of Las Vegas’ finest casinos.
Ross Sleight, Marketing Director, Virgin Games, said, 'Virgin Games is all about fun and entertainment as well as gambling, and in producing themed sick-bags and offering Virgin Poker merchandise to all Virgin Atlantic passengers, we’re emphasising those two core beliefs – fun and entertainment – to a wider, although concentrated, audience'.
Source: OnlineCasinoNews
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