Casinos.co.uk: Casino News Archive
Wednesday 5th September 2007
Littlewoods Unifies Online Gaming Sites
Littlewoods Football Pools has announced that thanks help of digital marketing agency KMP Associates it has completed an eight month project to rebrand and re-launch its online offering.
The launch of the new portal, footballpools.com, has coincided with the beginning of the new football season and unifies the six Littlewoods sub-sites - football, lotteries, instant win, bingo, poker and casino - onto one central webpage.
‘The development of a new gaming portal is an important first stage in the repositioning of the iconic football pools business and our associated gaming products. KMP did a great job on the new portal. It was a smooth project and we shall work together as we continue to roll out a series of major technological upgrades over the next few months,’ said Jon Sheehy, Marketing Director at Littlewoods Football Pools.
The Littlewoods Gaming business, under parent company Sportech, offers a wide range of betting and gaming services to over 700,000 customers.
Source:OnlineCasinoNews
| Discuss this story in the Gambling.co.uk Forums. Last five forum Posts: |
|
|
|
|
|
|
|
|
|
